NaturalGasNow.org, Run by Former Energy in Depth Staffer Tom Shepstone, Derides "Gasland" Sociology Study

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The American Sociological Review will publish a study in its October edition linking the documentary film โ€œGaslandโ€ to social movements inspired by it that have arisen in opposition to hydraulic fracturing (โ€œfrackingโ€) since the film was released inย 2010.ย 

Titled โ€œ‘No Fracking Way!’ Documentary Film, Discursive Opportunity, and Local Opposition against Hydraulic Fracturing in the United States, 2010-2013,โ€ the study concludes that โ€œscreenings of Gasland in different locations had an effect upon the mobilization of local campaigns against the controversial practice of hydraulic fracturing; in turn, those local mobilizations made local policymakers significantly more likely to take action to ban the practice ofย fracking.โ€ย 

Fracking industry ย front groupsย such asย Natural Gas Nowย and Energy in Depth (EID) responded by attacking the study’s subject:ย โ€œGasland.โ€ย 

In Natural Gas Now’s article titled, โ€œHow the Gasland Lies Were Used to Manipulate Public Opinion,โ€ the piece claims to have โ€œdiscovered that anti-drillers are funding studies to discover how best to foolย you.โ€

โ€œWhat words, phrases, stories and lies will resonate the best, and move low information types, to oppose fossil fuels,โ€ writes Jim Willis, editor and publisher of Marcellus Drilling News. โ€œThey study it and actually publish their findings (crow about it) for all the world toย see!โ€

Those inspired to ban fracking in their local communities, claims Willis, are simply people who โ€œrefuse to think for themselves.โ€ A few paragraphs later, Willis admits he has yet to read the study, before pointing to a few tenuous connections between the study’s funders and their anti-frackingย connections.ย 

Natural Gas Now: EIDย Creation?

Natural Gas Now is โ€œowned and managed by Shepstone Management Companyโ€ run byย Tom Shepstone, a former Energy In Depth employee.ย EID is a shale gas industry front group created in 2009 by the Independent Petroleum Association of America (IPAA).

From its first days online, Natural Gas Now has devoted vast bandwidth to โ€œGasland.โ€ In 2011 โ€” back when Shepstone worked as a campaign manager for EID-Marcellus โ€” Natural Gas Now had a section of its website linking to numerous websites claiming to debunk the Academy Award-nominatedย film.ย 

Natural Gas Now Energy in Depth Gasland

Image Credit: Webย Archive

Many of those were links to Energy in Depth web portals, including an article titled, โ€œNo Second Acts for Gaslandโ€ and another titled, โ€œMarcellus Landowners Put Gasland Under the Microscope,โ€ with another link to an article written by Shepstone. Natural Gas Now has written dozens of blog posts smearingย โ€œGasland.โ€

The original Natural Gas Now website is still up as a portal on the Shepstone Management Company website.

Image Credit: Natural Gasย Now

โ€œIโ€™m pleased to say Iโ€™m funded by various members of the industry and landowners who understand how incredibly important natural gas development is to rural area like the one I live in,โ€ Shepstone told DeSmog when asked who funds his work. โ€œI donโ€™t disclose my individual donors, ofย course.โ€

EID Weighsย In

Perhaps unsurprisingly, EID also weighed in on the study, with a headline blaring โ€œStudy: Junk Science Film โ€˜Pivotalโ€™ to Anti-Fracking Movement.โ€ The article compared the anti-fracking movement to the anti-vaccineย movement.

โ€œThe bottom line is that this new study finds that the anti-fracking movement is based on a fraud โ€“ on a flaming faucet and hose that had absolutely nothing to do with fracking and everything to do with spreading false information to incite fear in the public,โ€ wrote EID‘s Katie Brown, a former spokeswoman for U.S. Sen. James Inhofe (R-OK), a climate changeย denier.ย 

โ€œThis this is not unlike what weโ€™ve seen with the anti-vaccine movement, which was based solely on one dubious study that was retracted after it received so much criticism. The only difference here is that anti-fracking activists are still celebrating Gasland as theirย Bible!โ€

The industry-funded pro-fracking attack dogs, clearly, are again on theย loose.ย 

Photo Credit: a katzย | Shutterstock.com

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Steve Horn is the owner of the consultancy Horn Communications & Research Services, which provides public relations, content writing, and investigative research work products to a wide range of nonprofit and for-profit clients across the world. He is an investigative reporter on the climate beat for over a decade and former Research Fellow for DeSmog.

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