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Edelman earned millions polishing the UAE’s green image — which helped propel Sultan Ahmed Al Jaber to the top levels of climate diplomacy.

President George W. Bush, right, meets with Sultan Ahmed Al Jaber in Abu Dhabi, January 2008. One of DeSmog's top stories investigated a $6.4 million campaign by PR giant Edelman to polish Al Jaber's green reputation. Credit: Eric Draper/White House

As the New York-based firm was preparing to work on the climate summit, it was also pushing for Brazilian oil and gas distributor Vibra Energia to help power it.

A line of giant white fuel silos, one behind the other receding to the right. The Vibra logo painted in green is visible on the front silo.
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PR and consulting agencies are being paid millions to focus the world’s attention on a promised “eco-city” — obscuring human rights abuses and Saudi Arabia’s long record of climate obstruction.

Credit: Sabrina Bedford
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Edelman’s prominent sponsorship of the annual gathering raises concerns about the Truss government’s commitment to net zero.

Birmingham ICC